Platinum Strength

Repair up to 2 years of damage in just 5 uses* with the Platinum Strength™ system for beautifully smooth, healthy-looking hair.

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How it Works

The Renewing Complex reinforces hair’s natural barrier, restoring hair and protecting against future damage. The result is beautifully smooth and healthy-looking hair that’s protected against future styling damage.


All Platinum Strength™ products are gentle enough for color treated hair.

About the Collection

Everyday styling can put your hair through the ringer, leaving it dry, dull and desperate. Give hair a fighting chance with the NEW TRESemmé® Platinum Strength™ Collection, a line of hair care products developed to fortify and strengthen hair. They repair up to two years of damage* and reinforce hair’s natural protective layer.



*In 5 uses when using Shampoo & Conditioner as a system vs non-Conditioning Shampoo