SS '24 TREND: GOTHICA
NYFW SS’24 Hair & Style Trends
Trend Forecasting Insights From WGSN
Hair Insights From TRESemmé Partner & Celebrity Stylist Lacy Redway
Style Insights From Fashion Designers Christian Siriano and LaQuan Smith
The Trend: Gothica
What is this trend:
“Gothic aesthetics with a modern twist. From 1990s grunge and the revival of the 2000s rock scene, to 2010s e-boys/e-girls and the 2020s subversive goth adjacent styles, past and present will merge to form goth 2.0. Embrace emotion via creative expression, imperfection and applications beyond the color black.” – WGSN
How Gothica may show up in hair looks:
Neon colors, punk rock cuts/styles
Influences:
Early 90’s trends Soft Grunge
Key products to use:
TRESemmé Extra Hold Hairspray
“I am so inspired by the grunge aesthetic and love the callbacks to the nostalgic looks of the 90’s, so I love to create looks that embrace that vibe in a modern way.” - Lacy Redway, TRESemmé Partner & Celebrity Stylist
