Skip to content
The hair of a model falling down her shoulder.

Lack of shine

When your hair lacks shine, it’s often due to your hair being dehydrated. It is the excessive use of hair dryers, flat irons or curling wands that can cause the hair to become dry, opaque or brittle.

To restore life and shine to your hair, you will need to use products that contain professional oils to nourish each strand, like the Smooth & Shine collection from TRESemmé.

If you usually apply chemicals to your hair and feel that the strands are becoming elastic, you should look for products that have ingredients such as vitamins, amino acids and silicone in the formula - they can help restore your hair strands' original structure.

In addition, each type of hair reacts in certain ways in the face of chemical and natural aggressions, such as the sun. Curly hair, for example, tends to be dry and fragile and therefore requires special care.

The key is to identify the source of the problem and cut the evil at the root.


Dry, damaged hair getting you down? The TRESemmé Ultimate Straight and Shine collection, enriched with Moroccan Argan Oil, helps deliver optimal moisture to thirsty locks while calming frizz and flyaways. Say hello to enviably sleek, smooth strands!