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A model with long, wavy, brown hair, thick eyebrows and a nose ring

The Personalized Wave as seen at Monse SS17

Longing for soft wavy hair but can never find the right style to suit your locks? Help is finally at hand – a huge trend at New York Fashion Week SS17 was embracing and enhancing your individual hair type, translating into gentle waves that look natural and totally you. 

Backstage at Monse’s SS17 show, TRESemmé New York Fashion Week ambassador, Orlando Pita, worked with different hair lengths and textures to create the style that epitomises this trend: the Personalised Wave. Perfectly capturing the Monse SS17 aesthetic, Pita styled long hair with a boho center part, shorter hair with androgynous texture and even created some graphic bangs for a tougher edge. By celebrating each model’s unique hair, Pita’s waves felt beautifully effortless and organic.

Meanwhile, on the street, style setters everywhere were rocking the ‘I woke up like this’ look, where wavy hair had an imperfect finish for an effortless result. Ready to find your own Personalized Wave? Here’s a step-by-step guide from Pita himself.

  • 01
    A model with her damp, long, brown hair being sprayed with product by a stylist just out of shot

    STEP 1:

    Start with freshly washed hair, so you can layer up products to achieve the perfect texture. Lightly cleanse and condition with the TRESemmé Botanique Nourish & Replenish Shampoo and Conditioner to help restore moisture and smooth strands, without weighing them down.

  • 02
    A stylist holding a blow dryer to a section of a model's damp hair

    STEP 2:

    Blow dry on a low heat to avoid frizz, running your fingers through as you go to separate the strands and enhance your own individual texture.

  • 03
    A stylist holding a tube of product and squeezing it into his hands ready to apply to a model's hair

    STEP 3:

    Next run a small dollop of TRESemmé Extra Hold Gel (approximately the size of a 10p coin) evenly through your hair to create hold and body without stiffness.

  • 04
    A stylist applying curling tongs to a section of a model's hair with a photographer in the background

    STEP 4:

    Time to style. Separate your locks into large sections and one by one and wrap loosely around a 1-inch barrel curling tong – this will create a soft wave. Loosen with your fingers and pump up at the roots for movement.

    Mist over a lightweight hairspray to secure the look for the day ahead. TRESemmé Firm Hold Hairspray provides all-over flexible hold that’s also humidity-resistant. And there you have it, the easy way to achieve your own unique take on effortless waves, every day. Don’t be afraid to experiment and tailor this regime to suit your own, individual texture – simply layer up your favourite products together for the perfect finish. 


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