perfect 1940s hair with our reverse-wash system
Forget flat hair, it’s all about va-va-voom volume! From 1940s film sets to today’s fashion shows, for decades stylists have been using heated rollers to create glamorous, volumized looks. The heat from the rollers works by getting moisture into the hair shaft, which provides extra volume and prepares the hair for curling. But it’s important to use the right products first to prepare your hair and protect it from dryness and damage. If, like Something Navy’s Arielle Charnas, you find your rollers are giving you “crunch” when you want silk, we have the perfect solution.
Introducing our simple – but game-changing – reverse wash system that not only helps to add moisture to your hair to prepare it for styling, but also washes away weight to add noticeable volume to your tresses before you even turn on the heated styling tools.
As Arielle points out, heated rollers can leave your hair dry and stiff, especially if you’ve been using them for a while. The TRESemmé Beauty-Full Volume Reverse Wash System helps to re-infuse your hair with moisture, giving you softness as well as volume. And it’s the only reverse wash hair method designed to give you a tangible bounce.
Formulated with Fleximax Volumizers, the reverse wash system helps control static and loose ends, pumping up the hair and leaving it ready for styling. So you can say goodbye to stiff, sticky hair, and wave hello to modern hair that feel silky and shiny.
Ready to reverse it? Here are the three simple steps, straight from our experts, for perfecting your new 1940s hair and reverse-wash routine.
Step 1: Apply 2-3 pumps of Beauty-Full Volume Pre-Conditioner evenly throughout wet hair.
Step 2: Leave on for 1 minute, then rinse.
Step 3: Wash with Beauty-Full Volume Shampoo as usual – it'll wash away weight while cleansing your hair to reveal clean tresses full of body and bounce.
Now ready for some seriously volumized styling? Before using heated rollers, follow our expert’s advice and treat your hair to some non-sticky mousse. TRESemmé Beauty-Full Volume Mousse is the ultimate blow-dry and heated roller companion, perfect for creating waves and curls with amazing body and bounce. Just apply a generous amount from your palm evenly through damp hair, focusing on the roots. Comb through for even coverage, then use your heated rollers for mega volume.
Once your look is complete, it’s important to hold it in place with a finishing spray – or you may find all the hard work goes to waste very quickly as your hair falls flat. Mist over your finished look from 10-12 inches away to set the bounce without stiffening your style. And you’ve got hair any 1940s film star would die for – without the help of a stylist.
Watch the video to see just how simple the TRESemmé Beauty-Full Volume Reverse Wash System is.